MW
Tutorial 14 min read

AI content workflows on WordPress

From idea to published — every stage of the content pipeline as a typed MCP tool call.

Content SEO Workflow Automation
Editor
Pipeline
WordPress

1. Overview

A "content workflow" is a small graph of MCP calls. Each tool does one thing well; the agent (or your code) composes them.

2. Content pipeline

  1. 1

    Brief

  2. 2

    Draft

  3. 3

    SEO

  4. 4

    Link

  5. 5

    Publish

3. SEO & metadata

seo.title

Suggest titles under 60 chars.

seo.meta

Meta description ≤ 155 chars.

seo.score

Heuristic score + improvements.

4. Internal linking

links.suggest reads the new post, scans existing posts for topical matches, and proposes 3–5 internal links with anchor text.

5. Publishing rules

Hard rules in code, soft rules in prompts. Never let the model pick the publish status — always require approval for publish.

Content as a pipeline, not a prompt

Typed tools, composed in code. Same shape for every article.

  • Composable
  • Gated
  • AI-native